Why is user experience so important in BPM?

Traditionally, some of the more powerful BPM systems have had the disadvantage of being inaccessible to users lacking specialist training, or programming skills. As BPM moves to the cloud and becomes increasingly common for smaller and medium sized businesses, systems need to be user-friendly and straightforward in conveying information. Rather than being confined to management…

Automate your sales process and increase conversions

The framework used to gather new leads and customers is variously described as the sales “funnel”, “pipeline” or “process”. Drawing from concepts like AIDA (Attention, Interest, Desire and Action), a plan is drawn out to define the steps required to attract new business consistently. From marketing to initial communication, to drawing up a contract, a…

Bitcoin and altcoins – what are the differences?

Released as open source software in 2009 by Satoshi Nakamoto, Bitcoin was the first cryptocurrency ever invented. Since then many other cryptocurrencies have been created, these are known as “Altcoins.” “Altcoin” is the combination of two words, “alternative” and “coin,” in essence, this means any cryptocurrency other than Bitcoin. As of January 2018, there are…

Five of the best ways to collect customer feedback

Exceptional customer service is more important than ever, now that customers can switch to other providers in a matter of minutes. If you’re not responding to complaints and enquiries, and promptly troubleshooting the issues raised, then you could find yourself falling behind the competition. What are some of the most effective methods of collecting customer…