Updated 08/12/2021 It is so much harder to gain a new customer than to keep an existing customer, so, why are businesses so obsessed with new sales, rather than the success of their current clients? In this article, I will take you through why you need to focus on delighting your current customers, and why…
Updated 01/12/2021 On 18th June 2019, I went with my wife and son to watch Metallica play live at the Etihad Stadium in Manchester, UK. Separately, Craig, our Development Manager, went to see them (and meet them in person!) as well. Along with around 60,000 other Metallica fans, we watched, danced and sang as they…
Updated 24/11/2021 Having a great business idea with the vision to see it through is not enough. If you can’t get paid, then your company isn’t going to survive. You will not have a business for very long if you don’t take care of the bottom line. In this article, I will give you key…
Updated 17/11/2021 I am a master procrastinator. From picking the perfect background music for a ‘productive’ work session to going down the rabbit hole of productivity videos on youtube, ending up watching something to do with Buddhist meditation hours later, I can be very inventive in finding ways not to do something. I am not…
Updated 10/11/2021 Being an entrepreneur isn’t a smooth journey; you have to learn as you go along, especially as a first-time entrepreneur. You will make many mistakes along the way, but as long as you treat them as a learning opportunity, they don’t have to be an adverse event. In this article, I will give…
Updated 03/11/2021 We produce videos on productivity, growing your business, and the best ways to leverage tech and software – in order to facilitate growing your business and improving your way of life, so you can focus on what matters. Subscribe to the SwiftCase YouTube channel We help thriving businesses, swamped by growing demand, automate…
Updated 27/10/2021 The impact of climate change on the future of our planet without substantial changes to the way we live and work is predicted to be massive. We have limited time to make changes to avoid the consequences of complete climate breakdown. In this article, I will cover five ways that businesses can reduce…
Updated 20/10/2021 Operations Managers plan, direct and coordinate all of an organisation’s operations. They are responsible for enhancing productivity, efficiency and profitability via the application of effective strategies and methods. This position encompasses a range of roles and can be dependent on the field of business in which the company operates. Managers of Change Operations…
Updated 18/10/2021 Today people expect 24/7 access to the business from which they buy products and services. If your business doesn’t respond promptly to the enquiries of your customers or prospects, then they will look elsewhere. In this article, I will cover a solution to this issue that doesn’t involve hiring 24/7 staffing support, or…
Updated 06/10/2021 “It doesn’t matter what we want. Once we get it, then we want something else.” – Petyr Baelish There is an adage about customer feedback – apocryphally attributed to Henry Ford – that says “If I had asked people what they wanted, they would have said faster horses.” This is often used to…